The answer is far more than you think.
There’s the farmer, the milkman, the quality tester, and the bottling plant crew.
The bottle manufacturer. The bottle top maker. The delivery van designer.
The mechanic who keeps the van running. The accountant who makes sure it’s all viable. The graphic designer who creates the dairy’s branding. The web developer who keeps the orders flowing in.
It’s a team effort. Without one link in the chain, you wouldn’t get that satisfying clink of glass bottles on your doorstep.
I’ve had my first milk delivery in Honley, 15 years since our last one in Slaithwaite, and it honestly felt like Christmas morning. There’s something magical about waking up to the quiet sound of an electric milk float (how times have changed) in the dead of night and finding fresh bottles waiting for you.
It reminded me of something crucial in business. It takes more than one piece of the puzzle to get results.
Your business marketing works the same way.
You can have a brilliant service.
But if your message is muddled, your photos don’t feel like you, or your social media is hit-and-miss, the ‘delivery’ to your audience just doesn’t land.
And if you’re missing a link in the chain. Whether that’s your story, your visuals, your social strategy or your overall plan, you risk your ideal clients never even knowing you exist.
That’s exactly why Sophie Seddon PR, Roth Read Photography and Social Progress have created our Show Up, Stand Out, Sell More Online Workshop.
What You’ll Get in One Day
We’ve brought together three different skill sets so you leave with:
- Clarity on your message so you know exactly what to say, how to say it, and who it’s for
- Confidence in your photos so you want to use them
- A social media plan that works without the overwhelm
- Fresh eyes on your strategy so you can connect with the right clients
- A bank of content ideas ready to share
It’s not about doing more. It’s about getting the whole marketing ‘supply chain’ working together so your message arrives in the right place, at the right time, to the right people.
Date: Tuesday, 16 September, 9 am – 5 pm
Venue: Leeds Marriott Hotel, Trevelyan Square, Leeds, LS1 6ET
Super Early Bird: limited spaces
Book your place before the early bird flies away.